Challenge
The primary challenge was to convey essential information in a sensitive, respectful, and visually appealing way that resonates with diverse audiences. The video needed to break down misconceptions while emphasizing the importance of empathy and understanding.

Process

1. Research and Scripting:
   To ensure accuracy, I researched best practices for disability etiquette and collaborated on a script that was concise, informative, and respectful of the subject matter.

2. Visual Design and Animation:
   Using motion graphics, I created illustrations and animations that depicted real-life scenarios, making the content relatable and actionable. The visual style was clean and professional, ensuring the focus remained on the educational message.

3. Audio and Accessibility:
   Voiceovers were carefully selected to provide clarity and a welcoming tone. Closed captions were added to ensure accessibility for viewers with hearing impairments, aligning with the video’s inclusive mission.

Results

• Impact: The video successfully raised awareness about disability etiquette, receiving positive feedback for its informative and respectful approach.

• Engagement: Its clear messaging and engaging visuals made it accessible to a wide audience, increasing both viewership and understanding of the topic.

• Awareness: The project contributed to promoting inclusivity and social responsibility in various settings.

Key Takeaway
This project highlighted the importance of combining thoughtful research, inclusive design, and engaging visuals to create impactful educational content.